Tashara

Parker

Community-Focused Storyteller

Advocate | Journalist | Host

Tashara Parker is an Emmy award-winning journalist, founder of #TheBunMinistry, a national advocate for natural hair movements, and host of #Rooted on WFAA in Dallas, TX. Beloved for her bold, direct reporting and advocacy, Tashara's powerful storytelling and sense of humor have earned her a diverse following and broad platform.

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About

Tashara  

With a dedicated following both on and off the air, the journalist is described by viewers as "someone who truly cares about people and this community." And with this mantra lighting her path, Tashara continues to carve her slate within the industry -- bringing both DFW and the best in community storytelling to the forefront.    

Community-Focused 
Storyetller

Coined as a "community-focused storyteller", Tashara is the go-to source for all things "community", as she blends her passion for underserved people and organizations with an unwavering spirit of empathy. As one of Dallas' influential voices, Tashara utilizes her platform to volunteer hundreds of hours to many organizations, including the Boys and Girls Clubs of America and her sorority, Delta Sigma Theta Sorority Incorporated. 

 

With a dedicated following both on and off the air, the journalist is described by viewers as "someone who truly cares about people and this community." And with this mantra lighting her path, Tashara continues to carve her slate within the industry -- bringing both DFW and the best in community storytelling to the forefront.    

 

Advocate  

In October 2020, Tashara sparked a global conversation following backlash for a natural bun hairstyle she wore on-air. Praised by viewers, her response achieved virality, igniting a national discussion surrounding natural hair discrimination, and evolving organically with the launch of her “Bun Ministry” movement -- a rapidly budding space to celebrate, educate and empower individuals on the journey and love for all things natural hair. 

 

Journalist

An Emmy award-winning journalist at WFAA News 8 in Dallas, Texas. Featured as one of WFAA's preeminent voices, the anchor brings experience, vibrancy and authenticity -- capturing the attention of viewers in an engaging and informative way, all the while creating loyalty and social impact. 

 

Tashara has been historically recognized as the first black woman to anchor CBS affiliate KYTX’s primetime evening newscasts, the then Tyler, Texas anchor was commended for her coverage of the 2017 Van Zandt County and 2019 Alto tornadoes, in addition to two high-profile executions, of which she wrote and executive produced the majority of the content.

 

 

Host

In the spirit of innovation, her acclaimed original series “Rooted” for the ABC network affiliate WFAA, was met with rave reviews for tenaciously tackling the taboo topic of Black hair and professionalism within the workplace. In amplifying this message, Tashara was quickly catapulted as one of the many universal thought leaders tapped for commentary and dialogue on the ever-evolving subject.  

 

Media &

Reels

Tash P.

Tash P.

Tash P.
Black is a luxury.

Black is a luxury.

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Play Video
Winter weather in Texas and y’all just don’t get it. 🙄

Winter weather in Texas and y’all just don’t get it. 🙄

00:06
Play Video
Tashara Parker receives CROWN Award on behalf of her work with Texas Crown Act, Rooted Series

Tashara Parker receives CROWN Award on behalf of her work with Texas Crown Act, Rooted Series

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Play Video
 
 
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